When writing, Perky is always conscious of the concept of the target audience which, it is hoped, will be both diverse and numerous. Understanding the target audience is crucial for creating content that resonates and engages effectively. It is recognised that such content should be grounded in verifiable evidence and logical reasoning, without making claims unsupported by facts or established theories.
Perky aims to avoid writing in an overly-simplistic manner lacking in depth. Superficial arguments may lack the depth and detail necessary for a thorough discussion. To maintain the interests of readers and not bore them, the use of varied and engaging language is seen as key. Purpose and tone are also important. A muddled purpose can confuse readers, and unexpected shifts in tone can make writing seem disjointed and confusing.
Striving for originality and a strong central theme to engage readers is uppermost in Perky’s thoughts and narratives that are obvious and/or cliché are normally avoided. The hope is that as many readers as possible will be engaged both emotionally and intellectually, and this will provoke both thought and interest.
Perky is dedicated to enhancing both the connection with and size of the audience. Credibility must be maintained and in respect of this, only arguments that are logically coherent and free of fallacies are posited. Increased engagement and interest will, hopefully, be the result.